Meet the Team

Katie Oakley

  • I have worked extensively with people, brands and businesses, all of whom wanted to make a new beginning. I am passionate about insight, growth and transformation. In my thirty years of practice, I have helped some of the best brands in the world craft and create their brand purpose and positioning, better understand the people they serve, and identify how they can make a bigger difference. I have worked with individuals to identify their values, purpose and mission and crystallise their start-up propositions, and with Human Resources to unlock purpose-driven employee value propositions.

    I believe that making a brand new beginning creates an opportunity to embrace change, get more out of life, grow and make more impact as individuals, teams, brands and businesses.

    I founded Brand New Beginnings to deliver programmes that make new beginnings easy, inspirational, impactful, sustainable and purpose driven. I’m on a mission to encourage people, brands and businesses to better understand their current reality, positively end anything that needs to end, envision new and inspiring possibilities, and create true new beginnings.

    I have partnered with many clients over the years including: Kellogg’s, Bacardi, GSK, BP, Rightmove, Estee Lauder Group, Danone, Heinz, Ford, Toyota, The Very Group, Mamas and Papas.

    I have extensive qualifications in coaching, NLP and a MSc in Positive Psychology and Coaching Psychology.

    If the idea of making a brand new beginning tempts you, don’t hesitate to get in touch.

    katie@brandnewbeginnings.co.uk

Michael Cahill

  • I am passionate about growth, development and progress. I blend my extensive understanding and experience of business, investment and valuation with a rich and deep knowledge of coaching, training and facilitation.

    I am the author of ‘The Financial Times Guide to Making the Right Investment Decisions’ (FT 2010) which demystifies the markets for people. I spent 16 years working in the City as an Investment Analyst. Over the past 20 years, I have delivered leadership training, facilitation and coaching for a wide range of brands and businesses including Reuters, FTI Group, Boots, The Very Group, Mamas and Papas. I have extensive qualifications in NLP, coaching, training, facilitation and I deliver regular trainings in NLP and Systemic Coaching in the UK and Ireland.

    I believe everyone benefits from understanding the markets and drivers of value, and when this is combined with a powerful purpose and systemic leadership, the potential for growth is unlimited. Integrating this understanding is fundamental to making a brand new beginning in business. It supports executive teams in improving decision making, enhancing differentiation, increasing value and in taking a fresh perspective on people, profits and purpose.